How-to-use-COLOR-blog

How to use colour psychology for Marketing: Impact of colours on conversion

“How wonderful the colour yellow is. It stands for the sun ☀️”
- Vincent Van Gogh You must be thinking why ...
MARKETING-IN-THE-AGE-OF-CORONA-VIRUS

Marketing in The Age of Corona Virus.

11 focus areas to use your B2B marketing dollars. Whatever said and done Corona Virus is an amazing ice breaker ...
Collaborative Team Efforts: A Revolutionary Tool for Start-up Success.

Collaborative Team Efforts: A Revolutionary Tool for Start-up Success.

Any entrepreneur with a vision can initiate a new business or start-up. However, entrepreneurs who embrace the “single army” approach ...
Why Influencer Marketing is Here to Stay.

Why Influencer Marketing is Here to Stay.

Influencer marketing that focuses on influential people rather than the target market as a whole, identifies individuals who have influence ...
Top Myths and Facts about Entrepreneurship that will Blow your Mind.

Top Myths and Facts about Entrepreneurship that will Blow your Mind.

Entrepreneurship is commonly perceived to be incredibly rewarding. But, is starting a business the best decision for everyone? There are ...
Redefine the Customer Experience with a Right Content Strategy.

Redefine the Customer Experience with a Right Content Strategy.

Customers are the number one priority of every company. There cannot be a business without customers of course. Customer Service ...

Entrepreneurs: Measure the Right KPI when it comes to your Start-ups.

The need for measurement is most evident when a start-up competes with itself. This is the best sort of competition ...
B2B Marketing Trends that will Rule 2018

B2B Marketing Trends that will Rule 2018.

Would 2018 be the year of innovative marketing? Well, just saying yes would be an understatement. This year also expected ...
Five Ways to Acquire More Customers Right Now.

Five Ways to Acquire More Customers Right Now.

In today’s ruthless world of business, brands are faced with challenges aplenty. The most significant of which – an ultimatum ...
Six Ripper Tips to Gain Maximum ROI on your Webinars in 2018.

Six Ripper Tips to Gain Maximum ROI on your Webinars.

The evolution of webinars, from basic video conferencing to the use of sophisticated software for interactive engagements, has transformed it ...
Content Marketing – The Game Changer for your Brand.

Content Marketing – The Game Changer for your Brand.

The term ‘Content Marketing’ though relatively fresh, has elevated marketing to a whole new plateau. Thoughts and methods to reach ...
5 steps for start-ups to run a marketing campaign

5 steps for start-ups to run a marketing campaign.

Marketing is self consuming, once we get in there is no way we feel we have had enough of it ...
Frugal Marketing and Sales.

Frugal Marketing and Sales.

New entrants by their nature of operations have limited resources at their disposal and after investments on their core products/services ...
Marketing is an Attitude. Sales, is a Culture.

Marketing is an Attitude. Sales, is a Culture.

Marketing is all about building the right perception and Sales is the grit behind this suave perception. While it is ...
Needs, Wants and Demands in a B2B Marketplace

Needs, Wants and Demands in a B2B Marketplace.

Firms exist to serve other firms and individuals. In a B2B scenario firms serve other firms. Let me consider the ...
5+1 tips – Beginning to network for the network shy

5+1 tips – Beginning to network for the network shy.

Typically we go to events with a prior mindset of connecting with folks who could help in our businesses. Here ...
‘Selling’ and ‘Making a prospect buy’ – Not two sides of the same coin!!

‘Selling’ and ‘Making a prospect buy’ – Not two sides of the same coin!!

he objective, in the ‘selling’ approach and ‘making my prospect buy’ approach is the same, but there is an enormous ...
Cloud – Subversive, Invasive and Pervasive!!!

Cloud – Subversive, Invasive and Pervasive!!!

Its raining and literally clouds are everywhere and at work too. Almost as Internet took shape and the web took ...